The Sounders will become the second team to use SeatGeek’s primary ticketing platform — with the Portland Timbers and Minnesota United FC set to do so starting in 2019 — since the company became the official ticketing partner of Major League Soccer in July 2016.
SeatGeek is a ticket search engine that enables fans to quickly and easily find the best price for sports and concert events on the secondary ticket market.
Founders: Jack Groetzinger, Russ D'Souza and Eric Waller
Investors: Technology Crossover Ventures, Accel Partners, Causeway Media Partners, Founder Collective, NYC Seed, DreamIt Ventures, Stage One Capital, Trisiras Group, Eli and Peyton Manning, Nas and Melo7 Tech partners.
Billboard highlights SeatGeek's partnership with Eventbrite to put more events in front of SeatGeek users.
USA Today reports on SeatGeek's $56 million acquisition of an Israeli company as it "seeks to further disrupt the ticket industry."
SeatGeek has purchased Israeli-ticketing company TopTix for $56 million with plans to create a technology-driven rival to Ticketmaster, writes Billboard.